February 23, 2024

Three Of The Best Social Media Platforms To Use For Your Business

Social media is a wide, interactive, and helpful high-tech invention that people can freely use to share their lives, communicate, and even advertise their businesses! Young entrepreneurs can use social media as one of the best platforms to reach more people, increase brand awareness, and tap more audiences to become a part of their business.

Although social media is simply just through your screens, you can use it to advertise your business in order to increase your customers, gain more money, and most importantly, for your business to grow. Plus, you can even brand yourself on social media.

Millions of people are browsing the internet every day! This is a great reason you should consider using social media to advertise your business. Despite the internet containing unimaginable amounts of content, there is no doubt that your business can still be recognized. You can achieve your marketing objectives as long as you know how to persuade effectively and your products are interesting and align with people’s desires. 

There are different platforms on social media, and in this article, we will pinpoint the ideal websites to use for your business and their benefits. The five best social media platforms are as follows:

Facebook

The first one on the list is one of the most popular and impactful social media platforms. As of July 2022, the number of Facebook users per day could reach up to 1 billion! Choosing the most popular social media platforms is crucial for your business to receive more recognition as more people will pass through them.

Users don’t just use Facebook for entertainment and communication purposes but also to look for significant products or businesses that will interest them. To effectively convince people to buy from you, you need writing skills and awareness of the trends so you can post your product with a caption that intrigues them.

Furthermore, Facebook is also advantageous as this platform actually offers a setting wherein you can advertise your products, such as the Facebook Ad Manager. You can advertise your product through the ad manager, posting it, creating a reel, or putting it through your story. To increase brand awareness, you can input relevant keywords or relevant hashtags, making it easier for people to find them. 

TikTok

TikTok is a very popular social media platform nowadays. In fact, it has more than 600 million monthly users worldwide! This is a visual platform, not text-based, which means you can only advertise your product by making a short-duration video. This is not viewed as a bad reason, but actually a good one. You can film captivating teasers or make an overview video of the product explaining why people should buy it. Plus, you can also make a video about your business’s operations and journey, such as a vlog. By inputting a lot of relevant hashtags and editing your video in a visually pleasing manner, your business can reach a lot more viewers.

Youtube

Last on the list is also one of the most popular social media platforms, with more than 2 billion users worldwide! Youtube can actually be similar to TikTok as it is also a visual platform. Still, it is a lot bigger and your video about your product is not limited to 3 minutes. To increase your business’s viewers, write a captivating caption and make your thumbnail relevant to push the users to click on your video. 

If you don’t have a lot of followers on social media, there is a chance that digitally advertising it will be no good. Thus, constantly look for ways to ensure that your advertising efforts on social media will not be wasted. You can ask your friends or family to tell people to tap into your business, spread links, and follow your business accounts.

In conclusion, regardless of your social media platform, you can still achieve your business goals as long as you know how to effectively use it and advertise your product in the most interesting way. Starting a business is not always easy as it demands patience and courage, and it takes time for your customers to grow. 

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